Knowledge is a good thing

Uneducated home sellers may think that an initially overpriced home for sale in The Colony Texas can easily be reduced later if it doesn't sell at the inflated price.

The reality of this thinking is that significantly overpriced homes in the current Colony Texas real estate market result in significantly lower showings. By the time the home's listing price is finally reduced once or twice to it's correct market value, it's been sitting stagnant on the market so long that prospective home buyers form a negative perception. "There is something wrong with this home."

Forming a subconscious negative first impression, the interested buyer then questions their real estate agent about how long the home has been on the market and why it hasn't sold. If they finally make an offer, it is too often well below the home's actual value.

Getting a low ball offer, after the mental and physical drain of keeping their home in show condition for an extended time, creates a stressful situation for both the seller and their real estate agent.

As your Local Keller Williams real estate professional and trusted advisor, I have the tools and ability to use current market research coupled with local area expertise to create a Competitive Market Analysis and arrive at a suggested initial offering price designed to attract buyers while maintaining a fair and realistic return to you as the home seller.

Conventional wisdom indicates that most "satisfied sellers" are home owners who sold their home in a reasonable period of time at a fair market price. Obviously there are many unique factors, but proper pricing coupled with quality marketing is a major factor.

My pricing strategy goes beyond the typical internet website "what's your home worth?" ballpark figure. I utilize current real estate software and data but I also factor in local Colony area elements including the property location, condition and amenities compared to The Colony area competition, The Colony real estate market history and current "days until sold" activity for the subdivision or local area.

My clients always make the decision on the listing price. As your local Keller Williams Realtor, it is my advisory responsibility to provide a quality market analysis allowing you, my client to decide on your home's original listing price, based upon your selling goals.

Contact Mark Hitz, Realtor, Keller Williams Realty 214-514-1800 Today for your Colony Texas Real Estate Needs. If you are thinking of selling a home, or want to talk with an expert Real Estate Agent with detailed knowledge of The Colony Texas Real Estate Market, please feel free to contact us. Simply call Mark Hitz at 214-514-1800.